Tapline

Food truck · 6 blocks · Citrus theme

A link in bio
that says where you are today.

Every other trade can write their page once. You cannot — your most valuable fact changes daily, and the page has to be editable with one hand while the griddle is on.

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  • Every tap counted

Sample page for food trucks: Coba Tacos. Al pastor, birria, and a very good salsa verde. Blocks in order: Today: 12–3, Fell St (featured), This week’s schedule, Order ahead, Full menu & prices, Book us for an event, Instagram.

This is the actual renderer — the same code that serves a published page. Your version starts here and you rename it from there.

Shown on Pro, so the Citrus theme is unlocked and the footer badge is off. The builder opens free on Midnight — switch to Citrus when you upgrade.

What Pro costs

The one that matters

What goes at the
top for food trucks.

The first block gets a disproportionate share of every tap, and on a phone it is often the only thing anyone reads. It is worth being deliberate about.

Featured block

Today’s stop — the corner and the hours, in the block title

Write the answer into the title itself: “Today: 12–3, Fell St”. Someone reading that on a phone does not even need to tap. Point it at a maps pin anyway for the people who do. This is the one block you rewrite every morning, and it takes about ten seconds from the edit link on your phone.

Then, in order

Everything else, and the reason it sits there.

Drag any block in the builder — this is the order we would start from, not a rule.

  1. Second: the week ahead

    A calendar, a pinned post, or a simple list. Regulars plan around you, and offices order for Thursday on Tuesday. A visible week also protects you on the days a location falls through — you look scheduled rather than absent.

  2. Third: order ahead

    If you take pre-orders, this is the block that skips the queue and lifts your average ticket. Put it third, not first — the person who does not know where you are parked cannot order anything.

  3. Fourth: the menu

    Prices included, and mark what is vegetarian, vegan or gluten-free. Dietary questions are the most common thing shouted at a truck window, and answering them on the page moves the line faster.

  4. Fifth: events and catering

    Weddings, office lunches, festivals. This is where the genuinely large orders come from, and it costs you one block to be findable for them. Keep it live even in your quiet season — events book months out.

Once it is live

What the tap counts actually tell food trucks.

Update the top block before you open, not after. Anyone deciding where to get lunch is looking in the run-up to it, so yesterday’s corner does its damage in exactly the window that matters. It is a ten-second edit from the link on your phone and it is the single highest-value habit on this list.

Compare the taps on today’s stop against your actual takings, pitch by pitch. Over a few weeks you get something most trucks never have: a ranked list of which corners bring people who were already looking for you, as opposed to which corners just have footfall. Those are different pitches and they deserve different days.

Keep the catering block’s wording specific about what you can do — head count range, how much notice you need, whether you can plug in. Vague catering blocks generate enquiries you have to decline, which is worse than none.

Views and total taps are counted on the free plan from the moment you publish. Per-link taps, the 30-day trend and the referrer breakdown are part of Pro at $48 a year. If you stop paying, your page stays live at the same URL with every link working — Tapline has no expiry job today, so Pro you have paid for stays on.

Food truck

Open it, retitle it,
publish it.

The builder opens with these blocks already in place. Swap the titles for yours, paste your links, and it is live — no account, no card.

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